An SEO audit is a process of evaluating a website’s search engine optimization performance and identifying opportunities for improvement. An SEO audit typically involves a comprehensive analysis of the website’s technical SEO elements, on-page optimization, content quality, backlink profile, and other factors that can impact search engine rankings. The audit is designed to identify any technical or content-related issues that may be hindering the website’s search engine visibility and performance. Once the issues are identified, the auditor can provide recommendations and a roadmap for addressing them, which may include technical improvements, content creation, link building, and other SEO tactics. An SEO audit is typically performed by an SEO specialist or agency and can help businesses identify and fix issues that may be hindering their search engine rankings and online visibility.